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Roost Adds SocialNotes to Real Estate Listings

July 29, 2008 — by Paul Glazowski

Real estate listing engines have received ample attention in recent quarters. One such destination is Roost, a company that launched earlier this year at, according to CEO Alex Chang, a “great time.” More supply, more business, eh? Even so, competition is inevitable. Roost works with a number of MLSs (Multiple Listing Services) and individual real estate brokers to serve aggregate listings to users.

The same of course goes for sites like Yahoo Real Estate, Zillow and Trulia. Therefore features are where they Roost the extra mile. Which is why Roost has delivered a few new options to please its users, all of them wrapped up into a multi-functional device from PopularMedia called SocialNotes.
SocialNotes itself was launched only several days ago. And what it enables for Roosters is quite useful when the moment requires. In short, it allows users to share webpages via a number of methods - email, social networks, blog posts, and general Web page embeds. Those options alone warrant a try. It takes a little bit of work, depending on what route you wish to take. But the net effect of Roost’s SocialNotes implementation is nothing short of great. There’s no software to install, nothing to sign up for. Just click the ‘Share listing’ button beneath each residence found and up comes the widget.

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